by Deb Goeschel | Aug 29, 2022 | Branding, Content Marketing, Inbound Marketing, Marketing Messaging, Tips For Entrepreneurs Small Business
What Is Brand Messaging? Brand messaging is the way your brand “talks” to your target audience. It tells your brand story … why your brand matters, what your values are, and what sets you apart from your competitors. Brand messaging is most effective when it’s simple,...
by Deb Goeschel | Nov 14, 2021 | Business Tips, Digital Marketing, Tips For Entrepreneurs Small Business, Websites
Google My Business (GMB) is a free marketing tool that has SO MANY benefits, many of which are unknown to business owners. Yes, the map search results are especially helpful for location-based businesses, but ALL types of business can benefit from using GMB. ...
by Deb Goeschel | Nov 1, 2021 | Tips For Entrepreneurs Small Business
Showing our clients and customers that we care about them goes a long way in building our relationships. They feel good, you feel good, and in turn, you want to work together again. You and your client/customer talk to other people about your amazing experience...
by Deb Goeschel | Oct 5, 2021 | Branding, Business Tips, Marketing Messaging, Tips For Entrepreneurs Small Business
These days there are so many platforms you can use to share your message, your story, your business. That means lot of opportunities to get your brand in front of people. However, the multitude of options may feel daunting. At Message Artist Creative Group, we help...
by Deb Goeschel | Aug 24, 2021 | Branding, Inbound Marketing, Tips For Entrepreneurs Small Business
Blogging. Most business owners know how important it is to make a blog part of their strategic content marketing plan, but even so, there are a lot of businesses that don’t. For many, it comes down to the fact that they simply don’t have the resources or wherewithal...
by Deb Goeschel | Jun 21, 2021 | Business Relationships, Business Tips, Tips For Entrepreneurs Small Business
Do you know the secret of successful businesses and the best way to get new clients? Relationships! Strong business relationships help us grow and improve our businesses (read more about the importance of relationships.) Good business relationships expand our...