by Deb Goeschel | Aug 1, 2019 | Branding, Marketing Messaging, Tips For Entrepreneurs Small Business
Brand Loyalty … How Passionate Are Your Fans? Brand recognition and loyalty abounds in our culture. Engage any professional sports fan in a conversation about their team and the fervor is apparent — especially if you love the opposing team! There are brands to which I...
by Deb Goeschel | Jun 21, 2019 | Branding, Inbound Marketing, Marketing Messaging, Tips For Entrepreneurs Small Business
Marketing Messaging, AKA the Foundation of Your Brand Marketing messaging, also known as brand messaging, is the foundation of your brand and informs your all your marketing decisions and efforts. Ideally, it comes BEFORE anything else gets created: Before your logo....
